Are you doing digital marketing for your brand or your customers?
In April 2023,
A total of 5.16 billion people around the world use the internet at the start of 2023, which is equivalent to 64.4 percent of the world’s total population.
Internet users continue to grow too, with the latest data indicating that the world’s connected population grew by close to 100 million users in the 12 months to January 2023.
The world is now moving towards a digital age, even if it seems unbelievable when we look at it.
So does this make our job easier?
No. Digital marketing is developing rapidly. Advertising is losing its effectiveness as a marketing strategy. Chatbots and influencer marketing, two newer strategies, are becoming more popular. Because analytics is always being updated, created, and modified in response to needs and requests, marketers must stay current with the most recent developments in digital marketing tactics and technologies.
According to a CoSchedule poll of 3,217 B2B and B2C marketers, marketers that actively plan their marketing initiatives see 356% higher returns than those who don’t.
For this reason, we’ve identified seven innovative digital marketing techniques for 2023.
- Influencer marketing
- Mobile-first marketing
- Marketing automation
- Multi-platform content strategy
- Brand storytelling
- Chatbot marketing
- Voice/visual search
Be a leader in digital marketing with Aktas Design and achieve success. By combining the innovative digital marketing techniques shared in this article with Aktas Design’s expertise, you can elevate your brand and stand out in the digital landscape. Our experienced team at Aktas Design provides customized marketing strategies that help you effectively reach your target audience. With our excellence-driven approach, we assist you in growing your brand in the digital world and gaining a competitive edge. Partnering with Aktas Design empowers you to become a frontrunner in the field of digital marketing and attain success.